Cloudtag is reshaping the future of healthcare data tracking by transitioning personal wellness metrics into clinical-grade Data-as-a-Product (DaaP). Moving beyond basic consumer fitness trackers that count daily steps, Cloudtag uses a B2B Software-as-a-Service (SaaS) model to deliver highly accurate medical data that helps doctors, insurers, and medical device companies track and manage chronic illnesses.
The company changes the landscape of health data infrastructure through several key innovations: Shift from Hardware to Data-as-a-Product (DaaP)
Value in Insights: Cloudtag prioritizes the value of proprietary algorithms and data analysis over the physical tracking hardware itself.
B2B Integration: The ecosystem licenses its data infrastructure directly to medical device companies, B2B buyers, and telehealth platforms. Clinical-Grade Wearable Integration
Medical Accuracy: Operating through its proprietary devices like Onitor Track, the platform records ECG-based heart rate and heart rate variability (HRV).
Advanced Algorithms: Partnering with the research institute imec, Cloudtag utilizes low-power sensor algorithms that track energy expenditure with enough precise data to be integrated into clinical decisions. Preventive Care and Predictive Analytics The Value of Healthcare Data as a Product – Cloudtag
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